The Advance of eBusiness Essay -- Internet Technology Businesses Essay

The Advance of eBusiness A major societal change that has resulted from the web is the proliferation of businesses on the web (eBusiness). Businesses on the web can be classified into two types: those who have physical stores outside of the web (like Gap) and those that were created for the sole purpose of functioning through the web (like eBay). According to Marshall McLuhan, in his book Understanding Media: The Extensions of Man, â€Å"once a new technology comes in a social milieu it cannot cease to permeate that milieu until every institution is saturated† (241). I believe this is exactly what the web has done to American and international societies. The web has saturated nearly every aspect of life including education, leisure, communication, and most specifically, business and commerce. The rapid increase in on-line businesses has created the availability of any products one could possibly imagine. More than likely, if you cannot find what you are looking for in a store, you can find it on the w eb. In addition, many businesses that were once successful without the web, have now come to dominate the new domain of web sales. As it states in Principles of Web Design, powerful corporations like AT&T, Disney, and Microsoft have expanded their business opportunities to the web and have successfully come to dominate business (106). Positive Aspects of eBusiness There are many positive and negative consequences of the proliferation of businesses on the web. From a positive ...